The album cover is mainly an image of Florence but also includes the artist’s name ‘Florence + the Machine’ above the image, the font is italic and artistic looking and in white so that it stands out on the black background. At the bottom of the front cover of the digipack it includes the word 'Lungs' - the album name.This is in a simple, clear font but also in italics which has connotations of being attractive to look at, and also links to Florences look of being pretty and feminine. The image allows reference to the artist and the name of the album as it shows Florence clearly but also has her lungs on a necklace so this links to the album name.
The album name 'Lungs' is represent through the back of the album cover as well as it has an image of a pair of lungs. The image has tag lines coming off of them showing numbers as if it were labelling each part of the lung, however the numbers link to the tracklist which is shown beneath. The tracklist is shown beneath the picture again in white italic font that shows continuity through the digipack and also allows it still to be clear on the black background as no other colour would show as clearly. The digi-pack also includes, at the bottom, the website of the artist and extra information. This allows extra advertisement to the artist and how to obtain more information of the artist. These are factors I could include in my digi-pack.
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