Focus group response - QUESTION 4

QUESTION 4 - IF YOU COULD CHANGE ANYTHING ABOUT THE MUSIC VIDEO, WHAT WOULD YOU CHANGE?

PARTICIPANT 1 -

If I could change anything I would chose to focus more on Gwen Stefani as the song talks about her feelings but the video focuses more on the ex and his new girlfriend so I'd focus it more on Gwen Stefani or whoever the songs point of view it's coming from.

PARTICIPANT 2 -

I would change the beginning of the song as there is quite a long introduction.

PARTICIPANT 3 -

If I could change anything it would be the relationship between the video and the lyrics because it doesn't seem like the lyrics are sincere but the video is so it's quite confusing.

PARTICIPANT 4 -

I would make sure the song lyrics tie in very closely to the video on the screen because then it is easy to understand.

PARTICIPANT 5 -

I would change how much it is focused on her ex and his new girlfriend as the lyrics focus more on Gwen Stefani's character and her feelings.